Monday 1 August 2011

Innovation in the Brighton massage industry

Innovation derives from the Latin word innovatus, which is the noun form of innovare "to renew or change” It’s a key driver for growth in society, government, organizations and businesses.

Innovation is linked with doing things better or more efficiently, applied to products, processes, technologies and even ideas.

Without it we would have not progressed as species to reach the top of the evolution chain and beyond.

Innovation for humans has been constant throughout time but it does vary in its rate of progression (Dark Ages vs Age of Enlightenment) as it depends on certain conditions such as level of education, collaboration, economical and political factors.

For organizations innovation it measured in terms of  efficiency, productivity, quality, competitiveness, market share, and others.

Here at Little Jasmine Therapies in Brighton we are constantly try to innovate and improve, a good example is our newly launched Thai Fusion practice (a combination of Hot stones massage, deep tissue massage and traditional Thai massage) through experimentation we have determined that the sequential combined application of the above mentioned massage techniques reinforces their unique benefits in a manner that is not possible to do on their own.

In more detail the heat of the hot stones causes muscles to relax, thus allowing the therapist to apply deeper more precise pressure through the application of deep tissue massage, manipulating deeper layers of muscle and connective tissue to enhance function, aid in the healing process, and promote relaxation and well-being. Finally the application of traditional Thai massage techniques with stretching and pulling exercises assist the recovery of the body from the intensive muscle manipulation applied on the deep tissue massage practice in the same manner as stretching exercises assist ones recovery after a session in the gym.

Off course for the above sequence to have ideal results a very precise sequence and timing needs to be followed that we here at Little Jasmine Therapies in Brighton have developed over time.  

To summarize we have developed a massage technique that it works more efficiently than other therapies, improved its quality component and added value for our customers.  

May Meachayaa is a lead therapist and owner of Little Jasmine Therapies Ltd one of the best massage and beauty services providers in Brighton, UK

6 comments:

  1. great post, innovation is a driving force and usually requires thinking outside the box

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  2. thanks for that it makes a lot of sense and i found it applicable at my work as well

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  3. Thank you for the post, great writing

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  4. Nice ones and it looks that is something that all business should be doing if we are to get out of the recession like environment

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  5. Good article thank you for sharing

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